Posts Tagged ‘Innovative Design

Field Research Innovation Project

28, نوفمبر 2010

Alternative Sustainable Transportation


Jason Leonard, Chris Sovchen, Kyle Jennings

Field Research

Each member of our team conducted various field activities. Jason investigated transportation via MARTA trains and busses. Kyle investigated transportation via walking and scooters. Chris investigated transportation via cars and bikes. We also asked some people using these methods for some extra opinions.


1. How often do you use these methods of transportation?

2. Is it efficient?

3. Does it affect you or others? (Bystanders, the environment, etc)

4. If you could improve this method what would you do?



  1. I use this everyday to get to and from classes.
  2. This method is efficient for getting to and from places that are close together. Far distances take much too long to get to and way too much effort.
  3. Besides when it is really hot outside or super cold, it’s nice to walk to and from class. It gives you a breath of fresh air and some time to relax.
  4. This method requires no improvement whatsoever.


1. I use this method one to two times a week to get across campus or to the CRC.

2. It is very efficient, I am able to get where I am going quickly and easily.

3. This method pollutes the environment as it uses a gas motor. It is also very loud and sometimes scares bystanders. It also annoys some people because you zoom around them.

4. If I could improve this method I would probably replace the gas motor with an electric motor. I would also put in designated paths for scooters.



1.  I use this method of transportation about 3 to 4 times a week.

2.  It is easy extremely easy and efficient to get to class. It also allows me to get some exercise.

3. People are walking are often annoyed by bikers “Hogging” the sidewalk and cars also get annoyed but other than that it doesn’t affect anyone.

4. I would want more bike racks around Atlanta. Also, the building of more bike paths on the roads and streets.


1.  I use a car about 4 times a week when picking up fraternity brothers or just having a long distance to travel.

2. I hate driving in Atlanta; the roads are extremely confusing as I am not from here. Also, the traffic is horrendous.

3. Besides just being another car on the road and making the city more crowded it doesn’t affect anyone.

4. I would want to somehow make a benefit for carpooling possible also maybe more parking.



1.  I use MARTA everyday to get to school.

2.  MARTA is extremely easy for me to use. I get to school on time everyday because of it. It’s cheap and I don’t have to drive.

3. No

4.  More trains running at the busier times in the day. I sometimes just miss my train and am stuck waiting for another.


1. I use the busses after I get off MARTA to get to school.

2.  The busses are also very easy to use. I simply get at the MARTA station and it takes me right where I need to go. It is a very efficient system that the city has in place.

3. No

4. Nothing I can think of.

Dijon- MARTA employee

1.  I walk to the MARTA station near my house and then get on MARTA to get to the station I am working at that day. It is usually the North Avenue Station.

2.  MARTA is very efficient we move thousands of people through Atlanta each day. This allows people to cut back on their transportation costs and is also an easy way for people to get through Atlanta without a car. It is also helping reduce some of the pollution in Atlanta as people use the MARTA instead of cars.

3. No, MARTA if anything makes life easier for residents as it is a way for them to travel around the city.

4. At the moment we really don’t have anything to improve upon. The system is about efficient as it can possibly be.


1.  I use my bike everyday to get to and from class.

2. It is very easy for me to walk out of my apartment and get on my bike and go to class. It saves me the time of having to go get my car and then trying to find a parking space.

3. People just get annoyed with bikers but they need to learn that we also have a spot on the road.

4. More bike paths!!


1. I originally used my scooter just for fun, but have found it to be one of the easiest ways to get to class.

2. It is very efficient as my scooter is small enough for me to fold up and take to class.

3. People sometimes get angry with me as I whizz by them but that’s about it.

4. Nothing really.

Jarred -Busses

1.  Not only do I use the MARTA busses to go throughout Atlanta, but I also use the Georgia Tech busses to get to class every day.

2. The bus system here is very efficient I can take a bus right to the building I have class in. I also save a lot of money on gas that I would normally have to use.

3. No.

4. Nope.


1. I use my car about once a week to get back to my house and see my family.

2.  Parking here stinks but other than that it’s a pretty efficient way of transportation. I am used to all of the traffic as I have lived here my entire life.

3. In the sense of pollution I guess I would be putting my fair share into the environment but that’s about it.

4. Just more parking and the widening of a couple streets.

When we compiled our experiences we found that MARTA is very efficient if you are near a station and where you are trying to go is near a station. The busses were also efficient but can get delayed in traffic, be crowded, and don’t always hold the friendliest people. Walking is very efficient if your destination is very close, but is a bit time consuming. Scooters are also very efficient in getting to where you need to go except they are loud, are stolen frequently, and require either gas or plugging in at night. Chris found that cars are also efficient except he found many problems. Traffic in Atlanta is terrible, he is also unfamiliar with the roads as he is not from here, and it can be very hard to find a parking spot. Bikes worked great. You can go anywhere on a bike, they provide a great source of exercise, and as long as they stay locked up they usually won’t get stolen. Bikes also do not require gas or a charging station; they are environmentally friendly which is what Atlanta needs. Also, you are able to bring the bikes on MARTA or place it on the rack on the front of the bus.

From our field research we found that bikes were the best method of transportation.

We thoroughly researched bike transportation. In Atlanta there are many public bike racks located across the city. All of the MARTA stations have bike racks. Also, many of the large office buildings have bike racks out in front of them. Most of Atlanta’s streets have bike lanes; there are also plenty of sidewalks to ride your bike on. Since 1974, Atlanta has been trying to make the city more bike friendly do the congestion of traffic and pollution. Through our research we have found that some places do community bike sharing or even more improved methods of this.

Furthermore, we discovered that in light of MARTA’s revenue issues they might in fact benefit from this program as well. Not to mention, they are already set up for this type of addition. They already have video surveillance, and a proxi-card that is linked to the owner. Therefore, setting up a bike rental at every Marta bus stop and station would be a sinch. It would also help alleviate passengers bringing their own bikes onto the trains and buses. The major flaw in the previous systems has been vandalization and theft, hence why the video monitoring is crucial. Not to mention, there is already a staff presence, making it a bit easier for bike rental transactions. Our ultimate goal is to incorporate this system on Tech campus, we also have a proxi-card system and a plethora of students without cars or bikes. Furthermore, it could be staffed entirely by students, with some of the proceeds being the main contributor of their pay. So, not only does this system provide green transportation on campus but it creates jobs as well.

Project Research

This idea developed in the Netherlands by Luud Schimmelpennick in the 1960’s. It was called the White Bicycle program it failed quickly as most of the bikes were stolen or thrown into canals. The idea was for the bike to be used for a trip somewhere and then left for someone else to use. This idea has been developed and improved over the last 50 years. It has spread to communities, cities, groups, and college campuses. There are many different categories in this type of sharing. There is unregulated where the bikes are just given out and left for people to be used. There is the deposit method where a deposit is made on the bike and then you get it back when you bring the bike back. The membership method is when you belong to an organization that lets you use the bikes. These are only a few of the methods.

Davidson University
On February 21st, 2001 Davidson released a fleet of 20 new bicycles for faculty and students to use across the campus. This provided transportation to students across the university for free. We chose this example because it relates to the idea of unregulated use. It is a great example because it was one of the first to branch out to college campuses.

>>>>We would like to try and bring a program like this to Tech. Our group believes we have a valid design that would work and be efficient. Who would we go to for something like this?

Velib in France
This program was implemented in 2007 in Paris. Over 20,000 bikes were placed across the city at 1,450 stations. People simply swipe their card and are charged for the bike if it is not returned in time. This is the largest and best example of community bike sharing in the world.

Mystic Community Bikes

This program was started in Mystic, Connecticut. This program provides bikes for the community and maintains them. This is another good example of unregulated use.

Community Bikes in Santa Rosa California
In 2003 this program was started and gave bikes to mentally disabled adults. This program has expanded and trained the adults to also help repair the bikes. This example is specific to a group of adults and without this they would have never had the opportunity to experience anything like this. It brings the community closer together and also reached out to people less fortunate than most of society.

Along with the original idea we already posted on the website we have a couple more.

Another idea would be unregulated use of the bikes but we fear that this would fail miserably as it has before in the past.

Similar to the other system we posted on RAND. This method of bike sharing would be one where everyone who wants to participate in the program would buy a bike and place it into the system. This would give members more incentive to take care of the bikes in the system as they own a piece of the system.


Improv Art is the conceptual idea that perpetuates the artistic and innovative design creations of Jason Eppink. Many of his projects including his Take A Seat campaign involve the New York City subway station as that is his main mode of transportation. Because he is always in the subway stations, he seeks to make the experience of waiting, boarding and passing through a subway station more enjoyable for the average American. Eppinks projects in general are focused around the concept of community involvement and bettermen; he seeks to create Universal Design that all experience and appreciate.

-organization: Jason Eppink is a communal designer and artist who’s goal is to design for the needs and appreciation of ALL rather then SOME. Eppink’s work is featured on Investing in Social Art Projects art blog.

-procedures He is spontaneous in nature who is inspired on a whim and acts on those points of inspiration instantly. Most of his designs have a ‘prankster’ attitude about them as well.

-the people involved Jason Eppink is the designer who creates universal design that is meant for all to utilize. To put the “take a seat” project in context the videos below are portrayal of several of this other projects.

-the situation within which it takes place Eppink’s designs happen many times in subway stations or just in natural city settings as well.


social design: the main focus of this design project is to provide seating/comfort to a wider audience range at any given time (to lessen the physical stress of traveling via subway)

community design: design that will benefit the entirety of the New York subway riding community regardless of age and socioeconomic status. (everyone can appreciate the comfort of sitting over standing for a long period of time)

innovative design: creative design, unique, while also aimed at solving a widely felt problem

environmental design: environmentally friendly design because it takes someone’s trash that would have been left to decay in the streets or to rot in the landfill and recycles it by reassigning its purpose/situation.


Previously, we identified several design negotiations in Eppink’s Take a Seat project

*Finalized Design Negotiations List as of November 17th:*

Comfort vs. Clutter- comfort of people in subway station vs chairs being clunky and taking up limited/valuable space

**REASSESSMENT as of November 20th: too broad/clutter is not really a pertinent issue just not aesthetically pleasing whereas some of the other negotiations are more pertinent in the safety/life of the person experiencing the subway space.

Flow of traffic vs. increase of sitting spaces- chairs limiting walkways for the cause of creating sitting spaces

**REASSESSMENT as of November 20th: too broad again-need a narrow and pertinent negotiation to further analyze.

Individual (introverted) experience vs. group (extroverted) experience- standing (annoyed, waiting for a bus, anxious, nervous, stressed) is more of an introverted experience while sitting and congregating comfortably is more of a group event in which dialogue is more likely to occur (breaks the tension/ice and is a stress reliever)

**REASSESSMENT as of November 20th: an abstract concept whose pertinence is diluted by more obvious design negotiations-possibly a final decicion

Timeliness vs. Friendliness- being on time for destination/job-being prompt and on time vs. sitting, relaxing, losing track of time, conversating

**REASSESSMENT as of November 20th: WE LIKE this one because it makes the abstract idea of the individual vs. group experience more tangible and easier to grasp. Standing and being frustrated allows people to think individually while also enabling them to complete the task that they set out to do in a timely manner where as sitting and being comfortable opens up dialogue and friendliness that could cause a detour from the original time itinerary.

Comfort vs. Safety- comfort of sitting vs. hazardous clunky objects in subway space

**REASSESSMENT as of November 20th: WE LIKE this concept because many of the previous concept related to this concept at their core, also it is referred to in the video posted on our initial site (it is listed below) as many people protested this design for safety measures-definately a FINAL

After a series of debates, trying to determine what would be the best and most important negotiation to mention, we concluded that the negotiations timeliness vs. friendliness as well as comfort vs. safety are the main points.

::FINAL Negotiation BreakDowns as of November 23rd::

TIMELINESS vs. FRIENDLINESS: this is the major design negotiation because people are in subway stations for timely and efficient purposes-to go from point A to point B in the most efficient way possible.The environment of standing and waiting passengers helps to perpetuate this timeliness. This chair project changes the level of time efficiency as people get more comfortable in the chairs and become increasingly more friendly with one another-as people talk more and become more friendly, the efficiency of the subway station changes. (people lose track of time in their comfortable state and negotiate their timeliness for their comfort-enables distraction)

COMFORT vs. SAFETY: Again the concept of comfort is key in these design negotiations as implementing a seating system is meant for the sole purpose of lessening the load of the people waiting in the subway stations. However, this argument is based on the fact that having extra chairs in the already small and limited space of an underground subway system is hazardous to people’s safety within the subway situation.

Jason Eppink Video Interview of Take a Seat (design negotiation reference)



10, نوفمبر 2010

Andrea Del Risco, Michelle Kraus, Colleen Lu

The Glif is a simple design that has multiple purposes. It was created as a means of enhancing the iPhone4 experience. The creators wanted to develop a way that was easier for iPhone4 users to take photos, videos, video chat, and view information hands-free. Through the Glif, they managed to create a product attachment that was both sleek and functional.

Glif being used as a mini-computer stand.

We chose this product because of its versatility and relativity to today’s society. Since there is such a heavy focus on technology and functionality, the Glif is a perfect example of design that incorporates both into a simple attachment. The fact that it is also relatively small adds to its appeal. Most attachments today are working on becoming less bulky, but the Glif has already achieved that. Instead of being stored separately from the phone, the Glif can remain attached and serve as an antennae protector.

Taxonomic Categories:

Enhancement Design, Technological Design, Innovative Design, Multipurpose Design, Interaction Design


Multifunctions vs. Single Functions

Hands-free vs. Hand-held

Official Site: