Elevator Pitch

22 نوفمبر

For: the hungry and homeless; single men and women 20-45

Who are dissatisfied with: not being helped by organizations unaffiliated with religion, being hungry during off-hours at soup kitchens, and having  to journey to the soup kitchen.

Innovation offering: a food kiosk, mobile and fully functional

That provides: a more-easily accessible  food service provided by an  by an organization unaffiliated with religion.

Unlike: denominational shelters and soup kitchens


Our mission is to take leftovers from businesses and restaurants and transport this food directly to the homeless and hungry of Atlanta.

نوفمبر 22nd, 2010 by

Elevator Pitch – SLICE

22 نوفمبر

For the independent college student

who is frustrated with wasting value sized foods,

SLICE is an online food division program

That sorts and groups four students with similar grocery lists.

Unlike buying smaller proportions at a higher cost,

our innovation allows individuals to divide the cost and quantity of value items to reduce waste.


Low cost




نوفمبر 22nd, 2010 by

Starstrukk | Elevator Pitch

21 نوفمبر
  1. For any individual who is tired of being formed by the world
  2. Who are dissatisfied with: always running into someone wearing the same shirt/jacket as you, and not being able to find clothes that “define” you/ your taste.
  3. Our innovation offering is to provide customers with clothing that can commercialize individualism in a large scale market.
  4. We are providing a solution by enabling costumers a low cost opportunity to customize their clothing.
  5. Our idea is different from that of other companies such as NIKE iD, HatShack, and other customizing clothing stores because we provide our clothing at an affordable cost.
  6. Our innovation can help create a larger demand for customized clothing by making it affordable due to the simplicity of having different templates, designs, and clothing for our customers to choose from rather than having to change the whole product design from the beginning.
نوفمبر 21st, 2010 by

Elevator Pitch: Recycling

21 نوفمبر

Garbage is a problem that cannot be avoided. People will always have remnants that need to be disposed of. Since there is no way around this problem, the easiest solution to all of the negative effects of garbage is to focus on recycling. It will not only cut down on the amount to remnants in the landfills across the county, but it will enable the reuse of many byproducts. Even though the U.S. has made major improvements in recycling, we as a country are still not as efficient as we could be.

Landfills are where garbage goes to rest. They are giant holes in the ground that produce toxic substances that can harm animals as well as the environment. They emit many dangerous gases into the atmosphere and they pollute water sources causing potential harm. Many people do not like to talk about the landfill problem due to all of the other problems that they cause. Several different levels of government are working to make landfills better by cutting down on pollution. One of the main ways to cut down on these problems is to improve recycling. Pulling out recyclable materials before they reach the landfills will make the garbage amounts smaller and easier to manage. Some cities and towns are starting to establish separate recyclable collecting, but the U.S. still has a long way to go.

Country | Percentage of Waste Recycled

  1. Switzerland 52%
  2. Austria 49.7%
  3. Germany 48%
  4. Netherlands 46%
  5. Norway 40%
  6. Sweden 34%
  7. United States 31.5%

Just by looking at this chart, it is easy to see that we have improved as a nation, but we are still not even in the top five in the world regarding recycling. In the U.S. there are many different small problems that get in the way of the bigger problem of recycling. The deposits and or charge for collecting recyclable materials is a problem for many people. Another problem is the time commitment. It takes copious amounts of time to sort recyclable materials into categories- paper, glass, aluminum, etc. Many people do not have the drive or the incentive to put in the time required to recycle.

For our service:

  • We need to study how other companies recycle effectively and efficiently
  • We need to get other companies and corporations on board and involved with actively participating in the efforts to recycle
  • Give people a reason to care about recycling
  • Make it easier by simplifying the steps that contribute to recycling
  • Get more funding from the government and the community in order to be more successful with our efforts to improve recycling

To find out about how well recycling works in our local community, we went around and surveyed 100 people (primarily GT students) on whether they recycle or not.

We were incredibly surprised when we found out that a good majority of them (52%) recycle.

When I asked them why, their responses were career driven, environmental, forced by a fellow roommate, or due to personal morals. Two or Three students were very vigorous about their recycling, and those were the roommates who forced their habits on the fellow partner.  Since they already said they were on top of recycling, I asked if the service would be of any use or just extraneous. All but two said that they would really appreciate the service and that its help would not be useless. The other two responded that they

already have to take the trash out and didn’t see the point in not just doing it them-selves.

Inconvenience was the main reason for the next two categories wavering participation in recycling. The fact that they have to think about which bin they are throwing stuff in was one excuse.  Also not just being able to throw the bag of recycling into a spot, but having to take out each individual bottle and place it in the slot was a hassle. The fact that they relocated the recycling and the new location was unknown was another dilemma.  The fact that the walk to the new location varied from the walk to the old location by 50 steps might alter their diligence.

Those who said they kind of recycled, like every now and then when they happen to remember, or are home were 24%. All said if a service was provided to come and collect their items, they would recycle. One of the “kind of” individuals was from UGA. I asked her if they, like Tech, offer dorm students two cans, one for trash and the intended for recycling.  She said they don’t and she never sees recycling around the campus either like Tech does with their 4 optional disposals.

Those who said no were in the 35th percentage. Most of them referred to their two trash cans being more useful than one recycling and one trash. Two or three out of this group were kind of put on edge and responded that they didn’t feel a need to do so.  The remainder of the group responded positively to the service.

5 innovation Ideas

  1. A non-profit service that goes around a set community (Tech) and provides pick-up, sorting and transportation for recycling.
  2. A recycling shoot implemented in dorms- proximity, and due to the fact that there is less recycling than trash cleaning it out won’t be as frequent/concerning.
  3. A crafts store/group implemented on sections of west/east that gather the recycled material from the residents in the dorm, and re-use those materials for fun activities and creations.
  4. Create a sorting device, kind of like some kids piggy banks do with coins, that organizes the materials
  5. Put fines on people who don’t recycle/a rebate on taxes (like when people donate items to Salvation Army)-Other governments in other countries already implement this policy

Instead of a product, our group decided to focus on a service. Just like the community’s local garbage trucks come weekly, weekly recycle trucks could come to collect recycled goods. No need to sort bottles from cans because this service will sort them for you. This service will make recycling easier for everyone to manage which will cause recycling to become more popular and people will become more aware of it.


نوفمبر 21st, 2010 by

Field Activity

For our field activity we decided to take an investigative journey to Brittain dining hall to research the experience of an average college student at the dining hall.  Using skills we learned in our 1011 class we decided to map the process and experience at a dining hall.  We took pictures and videos from the moment we entered the dining hall until the end of our experience.  We also interviewed other students to find out their views on the dining hall and healthy eating.  We’ve posted the photos and videos of out experience below and have created a rough diagram of the dining hall process.

For college students that eat on campus,
who are dissatisfied with unhealthy eating options,
our innovation offering is a calorie-counting tray
that totals how many calories are in the food placed on the tray.
Unlike other media containing food nutrition information
the calorie-counting tray is an in-your-face reminder of the healthiness of your meal.


نوفمبر 21st, 2010 by

Innovation Project Help

21 نوفمبر

I see that some of you are struggling with your topic areas, here are just a few pointers:

When you are analyzing and brainstorming around your topic areas you need to think about starting with a broad topic, doing broad research through a field activity, gaining insights and learning more about problems and potential opportunities, then narrowing the topic, and then focusing and doing more research if necessary, then narrowing again.  This is a process of moving from a broad view to a narrow focus.

For example, if you start with on-campus recycling as your topic then as you conduct your broad research and your field activity, which could be, for example, recording your weekly activities and recording the amount of trash used and your waste methods.  Through this research you will identify several problems and potential opportunity areas like:

  • unclear signage on recycling bins
  • some items don’t have recycling trash cans like electronics
  • many people put trash in the recycling receptacles
  • not enough students care to walk to recycling bins and instead throw things away in the bin that is most convenient
  • certain locations like dorms don’t have easy and accessible recycling bins
  • the facilities staff don’t have an easy way of transporting the recyclables and keeping them separate
  • too much waste is recycled rather than reused or re-purposed (when certain materials like plastic get recycled they go through a very resource intensive process and it is not 100% recyclable, so if we could re-use before we recycle we could use resources more effectively)
  • a majority of the recyclable come from plastic bottles

Once you identify the issues and potential opportunities from your research, your team can then focus and narrow.  For example, maybe you focus on changing consumer behavior in college students to help make college students be more conscious about recycling.  From this narrow focus your team can do some more research and brainstorming ideas to satisfy this problem.  From there your team will narrow again until your team lands on the final solution.

– Shabi

نوفمبر 21st, 2010 by

Elevator Pitch Help

21 نوفمبر

For the elevator pitch, I expect most teams are taking a first stab at this, and that this elevator pitch will most likely change as the project continues and as the team identifies a narrowed focus and a solution that they are most interested in.  Please don’t get attached to the solution you use for this first elevator pitch but continue researching and brainstorming ideas.  I expect that at the end of this project the teams will go through 100s of ideas, much like you saw in the IDEO video.  Don’t fall in love with one idea yet.  Also please remember that the innovation does not necessarily need to be a product, it can be a product innovation, a service innovation, a system, a process innovation…ect.  Please take a look at the slides presented on “What is Innovation”  try and extend your brainstorming beyond just a product.  If you look at the ipod it is so successful because it was a product innovation (ipod) with a service innovation (iTunes) and a retail innovation (Apple store with the Genius Bar)…all of these come together to create a well defined system.


نوفمبر 21st, 2010 by

from Kroger Unit Manager:

ways food is wasted…

1. meats at expiration date frozen and available for soup kitchens to pick up; otherwise destroyed in Kroger’s trash compactor after 3 days

2. Kroger bread donated to food bank; bread from certain companies sent to reclaim centers (longer time to get to food bank –> more food waste)

3. precooked food must be destroyed after expiration date

4. produce cannot be donated

attempts to save food…

-bread suppliers donate expired bread to Kroger for the food bank to pick up

-Kroger sells food at cheaper prices when it’s at the expiration date

-Nabisco (owned by Kraft) donates to food banks individually/doesn’t rely on Kroger

-coupons sent out to Kroger Plus Card members to encourage them to buy the foods they purchase regularly

Kroger uses a regional database to manage when food has been received and when it will expire. This system is used to check expired products at the beginning of each day.

Customer experience:

Our team went through the aisles of Kroger looking for items in various categories that college students who prepared their own meals would likely purchase. We photographed instances where the cheaper option required buying a larger quantity wich would likely spoil before the student could consume it, contributing to food waste.






Turkey breast





Orange Juice


نوفمبر 21st, 2010 by

Colleen Lu
Michelle Kraus
Andrea Del Risco
Zach Jordan
Tyler Martin


  • For clothing stores/industry and consumers
  • Who are dissatisfied with existing forms of organization of clothing
  • Our solution is an integration of RFID tags into clothing in place of normal tags
    That allows for scanners built into a washing machine/dryer to scan the tags which then can be used to: create an online database of clothes that gives information about number of washes, show a picture of the clothing, as well as show much more info. It can then monitor amounts of washes/dries, send information to stores to improve sales, track amounts of clothes left in certain stores, change prices remotely, track clothing of criminals and others who enter and exit stores, etc. When throwing clothes into a machine, the machine will then come up with a list of what’s currently in the machine and what to leave in or take out and what special washing requirements are needed.

  • Unlike current washers, driers, and clothes tags which do not store information or organize digitally information about clothes that enter and exit washers and driers,
  • Our process provides a range of information that can then be used for many different things as listed above.

    Brainstorming and Ideas:

    • For locker room/gym goers
    • Who don’t want to carry gym clothes, towels, and shoes to and from the gym
    • Our solution is a laundry service provided by the gym
    • That allows you drop your clothes in a porthole at the back of the locker and receive them the next time you go to the gym, the clothes and towels having been washed, the shoes desanitized, and all of the above placed back in the locker within 4 hours.
    • Unlike current traditional laundry services and transportation in which sweaty clothes must me transported back and forth between the gym,
    • Our service provides clean gym-affiliated laundry located in a convenient, rented locker, aids in the transportation of clothes, and limits the contamination of other dirty clothes that are stored with the gym clothes at home, for instance.
      -Lockers have room behind where laundry falls into personal bins (only employees have access to the room) or in between two rows of lockers there is a small hallway area that works the same way
      -after changing, drop off clothes into hole in back or locker where they either drop or slide to designated bin
      -service provided by having special gym membership card
      -shoes are sprayed and cleaned
      -clothes, towels and shoes guaranteed to be stored back in locker within 4 hours

      -Door-to-door laundry service
      -Laundry tubes
      -Making a deal with laundromat to transport laundry
      -Giant turbine dryer in city for throwing clothes in
      -Laundry holder that fits in washer and dryer to limit moving of individual pieces

      Epic Video

      ^This video was filmed in various laundry rooms across Georgia Tech’s campus. The purpose was to find out what some basic opinions were regarding laundry in college and in general.

      ^Currently, the CRC at Georgia Tech only offers clean towels and has no sort of laundry service in place. There is profit to be made from implementation of a system similar to the one described above.

نوفمبر 21st, 2010 by

Elevator Pitch: Mold Detector

21 نوفمبر

Our product is for anyone living in an apartment, house, or other man-made living space who is concerned about their exposure to molds and other harmful allergens or bacteria. Molds are often hard to detect and can have harmful effects on the human body, some of which can be fatal. This is why we offer an innovation to make the detection of mold in household environments an easier, more accurate process. With sensors that are designed to pick up the presence of mycotoxins, the harmful toxins released by mold, in the immediate environment, our product can readily signal to the user that the current condition of their home is detrimental to their health. By removing the possibility of human error which often occurs during mold inspections, a person’s living conditions and health can be significantly bettered, therefore preventing conditions such as asthma and a variety of allergic reactions from developing.

Supporting Research:

Mold Entrances
Mold spores can enter a household through open doorways, windows, heating systems, ventilation and air conditioning units. They attach themselves to your clothing and can even be brought in by pets. When they find the right conditions they grow and contaminate the air in your home….

General Mold Information

Toxic Molds in Homes, Stachybotrys chartarum

Molds in Your Home Can Cause Health Problems and Structural Damage

The home buying and selling community is abuzz with talk about insurance and liability issues involving stachybotrys chartarum, also known as black mold or toxic mold. Some homeowners have even burned down their homes, and everything in them, because they felt it was the only way to eradicate toxic mold from their surroundings.

Molds in your Home

Mold health issues are potentially harmful effects of molds.

Molds (also spelled “moulds”) are ubiquitous in the biosphere, and mold spores are a common component of household and workplace dust. However, when mold spores are present in abnormally high quantities, they can present a health hazard to humans, potentially causing allergic reactions, producing mycotoxins,[1] or causing fungal infection (mycosis)….

Mold Health Issues

Water Damage, Mold and House Insurance

You’ve had water damage in your house due to a burst pipe, a roof leak or a heavy summer storm. You hope that your insurance will cover the damage. What to do? First, read about mold below. You may not know the implications of water and mold damage.

Mold Damage

****Field research is pending for when Jessie Hughes goes to mold ridden St. Croix. Stay tuned for the juicy details by Friday!****

نوفمبر 21st, 2010 by

Food Waste Research

21 نوفمبر

Information from round table discussion with Jonathan Bloom, author of American Wasteland:

-ethical, environmental, and economical concerns for food waste

-40% of what’s produced in the United States isn’t consumed, most of that comes from households

-$150 billion is lost through food waste

-3900 calories per person per  day is produced when the average person only needs about 2000 calories a day

-food cost is 10% of household spending

-environmental concerns: methane from landfill and oil to produce food

-wasting food is morally callouss

-transition needed from “grow as much as we can” mindset of the Cold War to producing just what we need

-campus organizations that strive to reduce college waste: SPOON, Campus Kitchens, Scroungers; organization in the Atlanta area: Concrete Jungle

نوفمبر 21st, 2010 by

Group Name: GWAM

Our product is for the College and University systems of Georgia who are unconscious of how much clean water is being wasted daily, that have students who constantly use water on a daily basis.  Our solution is a filtration/plumbing system incorporated into the bathrooms of dorms and sprinkling systems, that involves filtering off various products used in conjunction with water, as well as run off, and reusing that water.  Unlike the plumbing and drainage systems that are in place that send a vast amount of water to the sewers, our system collects water that has been used, filters it, and redistributes that water back to the bathrooms of dorms, and sprinkling systems.


All the water that we use in our homes comes from either a ground source, such as an aquifer or well, or a surface water source, such as a water processing plant which refines and recycles water.  After we are done using the water in our homes it generally goes into a septic tank, seeps into the ground to evaporate, or travels to a sewage-treatment facility.   On average, experts estimate that a person uses 80-100 gallons of water per day, which comes from not only the use of the toilet, but from the shower, and sinks as well.  Our field research consisted of interviews, and the results are as follows.


  • How much water do you think you use daily?
  • In what ways do you think you could reduce this number?
  • Do you think watching water consumption is a concern for the future?

Jake Conroy

  • I think I use around 40 gallons, only because of showering.
  • I could take quicker showers and use the faucet less.
  • Yes, because if we can reduce our use of water daily, it will overall reduce the costs for the future to process and clean water for us to use.

John Schaberg

  • I probably use around 60 gallons of water daily.
  • My showers could definitely be shorter.  I am tending to stay in longer in the warm water since it is getting cooler outside.
  • There is no concern for the immediate future.  As long as our usage does not increase in a dramatic amount, I don’t feel like it will be a big concern or issue to worry about.





نوفمبر 21st, 2010 by
  1. For customers that eat at dining halls
  2. Who are concerned with the amount of food wasted.
  3. Our innovation offering is a kiosk mini-screen and sampling system
  4. That provides awareness of your amount of intake,
  5. Unlike traditional all-you-can-eat buffets.
  6. Our innovation has pre-sized selections that are based on past preferences, which may be manually saved on your Buzzcard.
نوفمبر 21st, 2010 by

sleepisOPTIONAL | Elevator Pitch

21 نوفمبر


    According to <http://cflhomeless.wordpress.com/2009/10/07/how-many-are-homeless-in-america/> , on a given night, it can be estimated that about 672,000 people in America experience homelessness.  In other words, 22 out of every 10,000 people are homeless.   Of this estimate, about 42% of these people go unsheltered, while the rest live in shelters, or other forms of habitable housing.  Also, about 37% of all homeless people live in family units; fending for yourself while homeless is hard enough, without having to find food for your family too.

    Most homeless people live in urban, or mostly urban areas:

    From 2005 to 2007, it was noted that homelessness decreased about 10%; however, from 2007 and 2008 data, the Department of Housing and Urban Development homeless count numbers stayed stagnant.  This means not that the war against homelessness was succeeding, but that the war took a hefty step backward.

    The acclaimed economic crisis has been deeply affecting the lives of the homeless, as well as the newly-homeless.  A series of testimonials, as well as other information, can be found from <uspoverty.change.org>.  On <http://uspoverty.change.org/blog?category_id=homeless_shelters&page=15> , videos from newly homeless can be found:

    Dawn and Ryle from InvisiblePeople.tv on Vimeo.

    Tami from InvisiblePeople.tv on Vimeo.

    About one in every five people in a soup kitchen line is a child.  These children can be assumed to be accompanied by adults, from two fifths to three fifths of all soup kitchens are occupied by families.  Those not fortunate enough to have access to a soup kitchen have to fend for themselves on the streets, and families are the fastest growing portion of the homeless population.

    – <http://www.nypirg.org/homeless/facts.html>

    These people are struggling to live, and their numbers are growing; the fortunate, however, are wasting food in alarming amounts.   “In urban and rural areas alike, community kitchens and meals programs are unable to meet food requests. Hunger is a way of life for 27 million Americans. Many of the hungry are also homeless or on the verge of homelessness”

    – <http://www.studentgroups.ucla.edu/calpirg/hunger_homelessness/>

    In America alone, enough food is made for everybody, twice, and yet still forty percent of this ends up in trash bins.  This is the equivalent of 29 million tons, and is also enough to fill up the rice bowl three times. http://www.culinate.com/articles/features/wasted_food

    • A single restaurant disposes of more than 50 tons of organic waste every year.
    • Food waste is 76% organic and can be recycled
    • Meanwhile cost of food has increased 8%
    • Full service restaurants waste more food than fast food eateries. Food scraps make up 66 percent of restaurants’ trash, compared to 52 percent at fast food places.

    – <http://www.greenecoservices.com/food-waste-in-restaurants/>

    “Cost Benefits. Donations to nonprofit organizations may be tax deductible. Food recovery and donation also helps to decrease waste collection and disposal fees. Decreasing the volume of garbage generated can result in fewer and smaller waste containers and landfill transfers. ßPublic Image. Being identified as an environmentally and socially responsible organization can boost the donor’s public image. This “green” practice of food donation could attract additional customers that are concerned with the increasing quantities of food that is wasted and improperly managed.

    Environmental Protection. Keeping excess food waste out of the solid waste stream can reduce the need for additional landfill space, decrease odors of decomposing food, reduce the generation of methane and decrease pollutants in landfill leachate. Food rescue also helps to reduce sanitary sewer overflows from blockages related to food solids that are disposed into municipal wastewater collection systems. Donation also can help the community meet its waste reduction goals. ”

    – <http://www.p2pays.org/ref/14/13915.pdf>

    “It takes about 1.4 billion barrels of oil to grow, harvest, preserve, package and transport the U.S. food supply. So wasting food means wasting energy. How much? A study published in this month’s issue of the journal Environmental Science and Technology found out: roughly 350 million barrels of oil.”

    – <http://www.seriouseats.com/2010/10/why-food-waste-matters.html>

    From an interview with Joleen Duckett, owner and accountant for the family-owned bar: Spudz Tavern.

    Phone: 770 649-8133
    Spudz Tavern
    Sandy Plains Village
    Roswell, GA 30075
    Spudz Tavern spends approximately 4,000 dollars a month on foodstuffs, and ends up throwing out about 8% of it a month.  Mrs. Duckett uses a variety of methods to reduce the amount of food gone to waste.  One thing they do is running specials on a certain food when there is an excess of it.  They will decrease the price of the food and sell it the next day, before it spoils.  Other methods involve handing containers and packages of food to employees so that they can help feed their families or give it away to homeless shelters or other various organizations, such as MUST Ministries.  For example, Mrs. Duckett took a container of macaroni and cheese boxes a few days before they expired to her neighbor, who works for MUST Ministries.  Rather than risking the degree of which the macaroni and cheese boxes could be sold, she went ahead and ensured that they would be used.

    Elevator Pitch:

    • For: Food services/businesses and homeless shelters
    • Because: current food services create and throw away substantial amounts of food daily
    • Innovation: create an eco-card that consumers use to purchase food at certain locations
    • Function: so that each time it is used, it adds a small charge to the consumer’s total bill. This money will finance the delivery of the business’ unsold food to homeless shelters. The customer in return earns certain rewards for using this card.
    • So that the unwanted food thrown away by food services can be utilized in an economic, charitable manner and the food services in return gain an eco-friendly, humanitarian promotional  tool
      نوفمبر 21st, 2010 by

      What is Innovation?

      21 نوفمبر

      What is Innovation Presentation: What is Innovation

      نوفمبر 21st, 2010 by

      ModernMuts | Elevator Pitch

      21 نوفمبر

      1. For owners of pets (specifically dogs) who reside in an urban setting.

      2. Who are dissatisfied with the lack of pet-friendly green areas.

      3. Our innovation offering is a convenient and pet-accessible green space.

      4. That provides a large, green outdoor area for residents who own dogs.

      5. Unlike a large-scale public park that requires the owner to travel (any distance).

      6. Our innovation is a directly accessible green exercise space for dogs provided at all residential city buildings (perhaps on the rooftop of the building or parking deck) that accomodate pets.

      نوفمبر 21st, 2010 by

      Starstrukk | Field Research

      20 نوفمبر

      To determine how to design individualism we must first understand what individualism is in the eye of the consumer. To do this we created a list of questions that we thought would provoke the desired answers and headed to Lenox Square to ask around. The following is our list of questions and answers we received:


      1. What is individuality to you?
      2. Is there one object that is usually on you that expresses who you are?
      3. When shopping, what is it that you look for to define your identity?
      4. Where do you shop?
      5. Are you attracted to merchandise with brand logos or graphics on them?



      1. Finding things in the own world and making them your own.
      2. The iPhone, it shows that I am modern, trendy, and like to keep up with technology.
      3. Clean, basic clothes that can be pieced together to create a unique look.
      4. Online, better deals and selection.
      5. No, I prefer a minimal amount.


      1. Wearing clothes that express your personality, what you represents, and opinions.
      2. My phone, it has an Ed Hardy skin and a personal symbol that I designed on it.
      3. Favorite colors  or sayings that I can relate to.
      4. Ed Hardy or Macy’s
      5. Yes.


      1. Finding clothes that are unique and trendsetting.
      2. I typically wear shirts that are bedazzled.
      3. Distinctive clothing that not everyone has.
      4. Zara (located away from the crowd), H&M, or online.
      5. Not necessarily, it has to be unique and fit well.


      1. Wearing whatever you like.
      2. I typically like to wear I sweater with my outfit.
      3. Comfort, but cute.
      4. Urban outfitters
      5. Not particularly.


      1. Something that no one has done before, stepping outside the box, but staying politically correct.
      2. I like to be the main event. I don’t highlight one particular aspect of my look, but the entire look as a whole.
      3. I look for something that no one else will wear.
      4. Everywhere. Garage sales, thrift store, department stores, high-end stores.
      5. I used to be attracted to brand names, but not anymore.


      1. Being able to do your own thing in spite of what everyone else is doing.
      2. My tattoos.
      3. I typically look for comfort.
      4. Express, Kenneth Cole, and Pac Sun.
      5. I prefer no logos.


      1. I can’t put it in words.
      2. I like to be comfortable within the crowd.
      3. An urban look, but not hip-hop. Stuff that fits.
      4. Diesel, American Apparel, and Urban Outfitters.
      5. No brand logos, but I do like graphics.


      1. Dressing the way you want.
      2. I usually carry a bag that expresses me.
      3. Clothing that is comfortable, yet affordable.
      4. J Crew, Forever 21, and Anthropology.
      5. Nope.


      1. The ability to take small pieces and compliment them to create an appearance that is informative, yet mysterious.
      2. A handkerchief, it tells a story to me.
      3. Confidence boosters. It doesn’t matter if you’re almost naked as long as you are confident wearing it.
      4. Mainly online.
      5. No.

      Takeaways: It is important for individuals to establish an identity through a unique style without setting themselves entirely apart from the crowd. There is a certain level of comfort in which each person chooses to step out in. Some individuals identify themselves with a brand, some wear the clothes others don’t dare to wear, but the vast majority seems to be searching for clothes that they can confidently wear without being labeled with a brand logo.

      نوفمبر 20th, 2010 by


      20 نوفمبر

      Federal definition of homeless:

      1. an individual who lacks a fixed, regular, and adequate nighttime residence and
      2. an individual who has a primary nighttime residence that is –

      A. a supervised publicly or privately operated sheter designed to provide temporary living accommodations (including welfare hotels, congregate shelters, and transitional housing for the mentally ill)

      B. an institution that provides a temporary residence for individuals intended to be institutionalized; or

      C. a public or private place not designed for, or ordinarily used as, a regular sleeping accommodation for human beings


      Problems with homeless shelters:

      -incompatible with working hours

      *rigidness: waiting in line, checking in too time consuming

      *if 9-5, waiting in line would begin before work ends

      *often require AA/drug abuse rehab classes that are during work, regardless of

      whether people have drug/alcohol problems or not

      -handicap incompatible

      *many shelters in old, refurbished buildings

      -attract predators; volunteers can’t deal with real violent behavior

      -many homeless sick, can’t risk getting sick (tuberculosis)

      -check in process often “humiliating and dehumanizing”

      -separate families

      *women can bring male pre-teens into women’s shelters, but not those 13+

      *women and men can’t be in same shelter; husband and wife

      *children can’t stay in men’s homeless shelters, leaving single fathers in difficulty

      -fear of parasites

      *budgets don’t allow for cleanliness; beds seldom changed

      *leads to parasites: head lice, pubic lice, scabies

      -feel looked down upon because shelter staff assumes homeless are drug addicts,


      -danger of theft

      -service dogs not allowed

      *mobility dogs (help get into wheelchair, up stairs, etc.) or provide assistance for mental conditions (anxiety, agoraphobia)

      *Seeing Eye dogs and hearing assistance dogs not allowed if missing paperwork or official harness

      -religious differences


      “The average length of stay in emergency shelter was 69 days for single men, 51 days for single women, and 70 days for families.  For those staying in transitional housing, the average stay for single men was 175 days, 196 days for single women, and 223 days for families.  Permanent supportive housing had the longest average stay, with 556 days for single men, 571 days for single women, and 604 days for women (U.S. Conference of Mayors, 2008).  The homeless population is estimated to be 42 percent African-American, 39 percent white, 13 percent Hispanic, 4 percent Native American and 2 percent Asian, although it varies widely depending on the part of the country. An average of 26 percent of homeless people are considered mentally ill, while 13 percent of homeless individuals were physically disabled (U.S. Conference of Mayors, 2008). Nineteen percent of single homeless people are victims of domestic violence while 13 percent are veterans and 2 percent are HIV positive.  Nineteen percent of homeless people are employed.

      “In addition, a study of homelessness in 50 cities found that in virtually every city, the city’s official estimated number of homeless people greatly exceeded the number of emergency shelter and transitional housing spaces…

      “In a recent approximation USA Today estimated 1.6 million people unduplicated persons used transitional housing or emergency shelters.  Of these people, approximately 1/3 are members of households with children, a nine percent increase since 2007.  Another approximation is from a study done by the National Law Center on Homelessness and Poverty which states that approximately 3.5 million people, 1.35 million of them children, are likely to experience homelessness in a given year”


      نوفمبر 20th, 2010 by

      Quattro | brainstorming

      20 نوفمبر

      ideas for improving and/or redesigning Atlanta’s parking system

      • Develop a community transportation card and market it for quality parking and mass transit
      • Offer incentives towards parking by using public transit (e.g. MARTA)
      • Use motion sensor parking to eliminate parking tickets and reduce amount of patrol officers needed
      • Use an increasing level of charges per hour to discourage long time parkers (but it would allow for it, if necessary)
      • more to come.

      From the research: some ideas and problems that need to be addressed..

      SIGNAGE: so one of the main problems with parking was the sign issue. sometimes people cannot see the signs because of bushes or the signs or not put in the proper area. There should be a simplification of the times and areas people are allowed to park. Perhaps a map of the city, color coded where people can park 9 to 5, and then maybe one from 7 to 9 and then a 24hr period: three colors, three time limits, one convenient map to show it all- no signs needed.

      METER COPS: another problem that was pretty obvious was the man power it takes to actually roam the streets of a huge city and give parking tickets. what an unfulfilling job that would be. how many people does it take to give parking citations and can we limit the number of people (thus cutting costs for the city) that are employed to do this kind of work. not to mention the “above the law” attitude that these people have. proof can be seen in the many videos below, excuses are made, and the traffic cops themselves basically get away with anything while the citizens of the city are paying fines left and right. apparently these people find self-esteem in writing citations

      FRAUD: people are so burdened by the fines they have to pay they try to come up with ways to either get out of parking tickets or either fraud the meter itself. if you dont pay, there will be a warrant for your arrest, so frauding a paper window time stamp or hitting the meter with a baseball bat will get you out of it.

      PRICE: cars with one passenger are fined the same amount as cars with 8 passengers, smart cars are fined the same as hummers. the price is the same for each hour you pay into it. whether you are there for 2 min or 2 hours. there needs to be a way for people to pay for the parking they actually use, and keep up with how much time they have left so they can be law-abiding citizens and avoid tickets the best they can. PARKING TICKETS SHOULD NOT BE A MAIN SOURCE OF REVENUE FOR THE CITY.  harrassing citizens and screwing them out of their hard earned money should not be a business model, especially for the city.

      TRANSPORTATION: by encouraging people to not even drive cars would be a good way to cut the impact of the ridiculous way we park. providing incentives for people who buy bicycles, carpool, ride buses, ride MARTA (even though MARTA kind of sucks) perhaps we can combine these principals by given people “points” for each time they use public transportation and then you can cash in your points when you park, reducing the cost of parking for the citizen.


      WSB News //

      Tempers Flare Over Parking Tickets


      Jon Lewis

      @ September 15, 2010 7:47 AM Permalink | Comments (11)

      (WSB Radio)  Homeowners in several Atlanta neighborhoods are complaining Park Atlanta is writing them parking tickets–when they’re parked in front of their own homes!!Residents from Grant Park to Collier Hills are complaining they’ve been ticketed by Park Atlanta, the third-party company contracted to share ticket revenue with the City of Atlanta.

      Listen: WSB’s Chris Chandler reportsThe tickets are being given on residential streets–no businesses, no meters, no hydrants, no stop signs nearby.

      Ticketed Collier Hills resident David Park tells Channel 2 Action News he feels “Anger, frustration that the city would go to this length to have revenue.”

      Atlanta Public Works issued a statement saying “parking enforcement will be resourced in a greater amount than in recent years”, but insisting they are only responding to neighbor complaints–not trollling the streets looking for victims.


      Takes money from our hands (that we would have spent at local shops) and gives it to the city.

      ATLANTA: video yourself paying the meter- or get booted!!


      PARK ATLANTA: Metered Street Parking- straight from the website.


      The City of Atlanta has more than 2,500 regulated on-street parking spaces within the City limits, offered via parking meters and time-limited parking areas. The metered spaces are controlled by single space meters and parking pay stations. On-street metered parking spaces offer visitors short-term parking while they shop, dine and conduct business. Most regulated spaces are located in the core business districts and surrounding areas and hours of enforcement and time limits vary by Zone.
      Please visit PARKatlanta’s website for more details on metered parking regulations and to see a map of the enforcement zones for Atlanta’s Downtown Business District.

      Parking Meters

      The time limits, hourly rates, and enforcement hours for parking meters are posted directly on the meter according to the corresponding Zone. Time limits and hours of enforcement are also posted on nearby signs. Although rates are subject to change, most meters are $1.00 per hour.  Single-space meters accept quarters, dimes, and nickels.

      Pay-by-Space Multi-Space Meters

      New ‘Pay-by-Space’ multi-space meters have been installed along some streets throughout Downtown. One multi-space meter will handle payments for several spaces within a block.  Each parking space is numbered—and payment instructions are shown on each multi-space meter. The new meters accept coins, dollar bills, and VISA and MasterCard payments; the minimum amount for credit card users is $1. To report a malfunctioning parking meter (single or multi-space), call 1-888-266-1360 Benefits of On-Street Parking

      The City of Atlanta’s operator for public on-street parking services is PARKatlanta. PARKatlanta is modernizing the City’s operations to improve convenience, access, fairness, and service. An effectively managed on-street parking system provides many benefits to City motorists, residents, businesses, and visitors.

      More Benefits of Atlanta’s On-Street Parking Program:

      • Increases availability of on-street parking spaces
      • Decreases ‘cruising’ for parking spaces, decreases search time for parking spaces, decreases congestion, and decreases waste/pollution
      • Increased efficiency and convenience for patrons
      • Attracts more customers to Downtown businesses, thereby increasing revenue
      • Maintains updated parking meter technology
      • Generates critical revenue for the City

      IS THIS REALLY TRUE?? WHAT DO YOU THINK?  so parking fines are critical to our cities budget??

      PARK ATLANTA: our local problem.

      PAIN AND PARKING IN LA: ridiculous fines that have an impact on everyone, wasted man power to give tickets and outrageous laws about when and where you can park.

      Upset citizens in other countries: problems with parking and enforcement:

      Unhappy traffic cops… people whos job it is to give tickets.

      RIGHT HERE IN ATL: actual parking laws and fines.

      Types and Costs of Parking Citations


      Violation Code Violation Description Fine Within 14 Days Fine After 14 Days
      40-6-200 WRONG WAY PARKED $25.00 $50.00
      40-6-203 PARKED ON CROSSWALK OR BRIDGE $25.00 $50.00
      40-6-203(A) BLOCKING PUBLIC OR PRIVATE DRIVEWAY $25.00 $50.00
      150-113 PARK IN PASSENGER LOADING ZONE $25.00 $50.00
      150-114 PARK IN FREIGHT LOADING ZONE $25.00 $50.00
      150-115 DESIGNED FOR BUS STOPS, TAXICAB, VEH. FOR HIRE $25.00 $50.00
      150-117 PARKING BUS OR TAXI NOT IN STAND $25.00 $50.00
      150-118 PARKING IN BUS STOP OR TAXI STAND $25.00 $50.00
      150-132 PARKING METER VIOLATION $25.00 $50.00
      150-86 GENERAL PARKING VIOLATION $25.00 $50.00
      150-86(A) NO PARKING ANY TIME OR NO PARKING TOW ZONE $25.00 $50.00
      150-89 VIOLATION OF RUSH HOUR PARKING $40.00 $80.00
      150-90 ON-STREET HANDICAPPED PARKING $100.00 $200.00
      150-91 PARKING NOT TO OBSTRUCT TRAFFIC $25.00 $50.00
      150-92 PARKING ON NARROW STREETS $25.00 $50.00
      150-95 PARKING IN BUSINESS DISTRICT $25.00 $50.00
      150-97 PARKING RESTRICT/TRUCK AND BUS $25.00 $50.00
      150-99 PARKING ON CITY SIDEWALK $100.00 $200.00
      150-99(A) TRUCK/MOTOR VEHICLE ON SIDEWALK $100.00 $200.00
      150-99(B) LARGE TRUCK ON SIDEWALK $1,000.00 $1,000.00

      Listing of Regulations

      Sec. 150-88. Moving, impoundment of vehicles; sale of impounded vehicles.

      c) Impoundment. Any police officer may remove or cause to be removed to the nearest vehicle pound or other place of safety any vehicle found upon a highway when: 6) The vehicle is immobilized through the use of a vehicle immobilization device as defined at section 162-251 of the City of Atlanta Code of Ordinances, and all associated tickets, fees and fines have not been paid in full to the City of Atlanta within 24 hours of immobilization.
      (h) Immobilization of vehicles. Any sworn police officer or parking enforcement officer may cause a vehicle to be immobilized if the vehicle has been issued a minimum of three unsatisfied delinquent parking tickets. The charge for the immobilization of vehicles under this section shall not exceed $50.00 per day for the removal of the vehicle immobilization device or devices. Neither the city nor its parking management service shall have liability for any damage, vandalism or theft of any immobilized vehicles.

      Sec. 150-94. All-night parking.

      No person shall park a vehicle, except an authorized emergency vehicle, between the hours of 1:00 a.m. and 6:00 a.m. of any day on any street within the area bounded by Baker Street on the north, Ivy Street and Central Avenue on the east, Mitchell Street on the south and Spring Street on the west, including the boundary streets.

      Sec. 150-95. Parking in business district and certain other areas.

      (a) Time limits in business district. Parking shall not be permitted in any business district, including the central traffic district, longer than two hours between 1:00 a.m. and 7:00 p.m. and may be limited to a shorter period when appropriate signs are posted.
      (b) Use of city agency or board of education parking lots. No person shall park a vehicle of any description in any parking lot operated and maintained by any city agency or by the board of education, except those having official business with the city or board of education and only in places therein and for the time designated by markings therein.
      (c) Public pay parking in parking lots of city departments. Whenever the mayor and council have approved for public pay parking any parking lot operated and maintained by a city department, the lot may be used for that purpose when not required for normal city operations. The fees charged and the method of operation shall be determined by the department responsible for the lot.
      d) MARTA parking lots. No person shall park a vehicle of any description in any parking lot operated and maintained by the Metropolitan Atlanta Rapid Transit Authority, except patrons while using the transit facility and employees and only in places therein and for time designated by markings therein.

      Sec. 150-113. Stopping, standing or parking in passenger curb loading zone

      No person shall stop, stand or park a vehicle for any purpose or period of time, other than for the expeditious loading or unloading of passengers, or passengers and drivers for the provision of off-street attendant parking services as defined and regulated by sections 150-120 through 150-131 in any place marked as a passenger curb loading zone during hours when the regulations applicable to that curb loading zone are effective.

      Sec. 150-132. Parking time limits; fees

      (a) The period of time of parking in areas designated as parking meter zones shall be registered by mechanical parking meters, and the charges which are reasonably necessary to defray the expenses incident thereto for this parking shall be as set out in subsection (b) of this section.
      (b) Such meters shall provide for maximum time limits as indicated on each meter, of either 30 minutes, 1 hour, 2 hours, 3 hours or 4 hours. The fee in each instance shall be at the rate of $1.00 per half an hour of time allowed.
      (c) Vehicles which have purchased a currently valid truck loading zone/parking meter pass pursuant to Atlanta City code section 150-111 (c) shall be permitted to park at all parking meter spaces in the city of Atlanta without charge for a period not to exceed the maximum time limit indicated on each meter or 30 minutes, whichever is more.


      Traffic Cops Violate the Law in order to give more tickets.

      Traffic Cops: above the law?


      In winter of 2009, the City of Atlanta began cruising the streets looking to generate revenue from illegally parked vehicles and vehicles with outstanding parking fines. To accomplish this task, they contracted a company called PARKatlanta to enforce parking rules and collect fines.

      PARKatlanta also subcontracted A-Tow wrecker service to boot and tow cars with excessive parking fines or which were illegally parked. As a dispatcher for A-tow, I’ve seen fines in excess of $3000.00 on some of these vehicles.

      It sounds unbelievable but it’s true.

      Within the last month or so there has been some heavy opposition from citizens and business owners alike concerning the Atlanta’s park enforcement company. City Councilman Kwanza Hall is in the forefront for the revision of PARKatlanta’s enforcement strategy.

      According to Creative Loafing, Hall says PARKatlanta needs to better inform the public as to where they can and can’t park. He also says the public deserves time to adjust to newly unveiled no-parking signs and freshly installed meters.

      The Atlanta City Council has passed a 30-day moratorium on PARKatlanta’s ability to ticket and ultimately boot illegally parked cars. The parking enforcement program may need some fine tuning but overall it is a revenue generator for the city of Atlanta. There are many legitimate reasons for parking tickets and although some people go ahead and pay them there are plenty of others who have repeatedly violated the law and ultimately end up having their vehicle booted and/or impounded.

      Who Do I Believe?

      The media coverage of this situation has not been the most accurate either. While local television stations have had easy access to record ticket writers, booters, and other employees of PARKatlanta enforcing the law, they have chosen at times to show boot models on TV that were not used by PARKatlanta but some other booting companies doing business in the city.
      The media also fails to cover the people with excessive parking fees which the city needs to collect and recirculate to help itself out of financial trouble. With all the cutbacks and layoffs, there needs to be more

      // <![CDATA[

      // <![CDATA[

       revenue generators in place or the things that are generating revenue need to be amplified. The monies generated from these problem drivers who do not want to pay for parking could possibly be used to open up some of the fire stations that have closed within the last few years or to create jobs in some other revenue generating area for the city.

      The moratorium will be over in a few days and it will be interesting to see what changes have taken place. There will be changes. The community has spoken and their voices have been heard.

      Street Sweeping In LA.  (AKA. How Our Government Economically Rapes Us)

      So can I  park here or not?!?! wtf… 

      FROM AN ATLANTA COP: what do we owe?

       city of Atlanta is owed about $10.5 million in unpaid parking citations issued during the past 3 1/2 years, and many scofflaws have racked up hundreds of dollars in parking fines and penalties without paying.
      An AJC review of court data shows nearly 289,000 citations went unpaid from January 2005 through July. Court records from the same period indicate vehicles registered to at least 179 people had debts of $1,000 or more.
      That may be because motorists have had few incentives to fill the city’s coffers.
      Unlike many cities its size, Atlanta has few enforcement mechanisms at its disposal. Debtors’ cars aren’t immobilized with a “boot,” vehicle registrations aren’t suspended, and only the police are empowered to tow in most areas — if and when they have the time.
      Councilman H. Lamar Willis said Atlanta has a number of problems with parking enforcement and collection of citations.
      “It’s not just a shortcoming on the part of the Public Works Department, but the city as a whole is failing,” Willis said in a telephone interview. “Having $10.5 million dollars sitting out there is something we desperately need to collect on.”
      The city made a mistake, he said, by cutting the parking management staff from 28 to nine employees in May.
      “Unless we do something to make people realize that their decision to ignore tickets has consequences, we’ll never collect that revenue,” Willis said.
      Consider Aki Smith, who court records allege is one of Atlanta’s leading parking scofflaws. The consultant, who admits his car has been cited often while he’s been in meetings downtown, allegedly owes the city $4,100.
      When told of the debt, Smith couldn’t believe it.
      “I’m completely shocked,” Smith said in a phone interview, adding that he thought the fines owed were only $400 to $500. “I would have thought I’d get a letter or something.”
      The one time Smith’s car was towed, it wasn’t because of his outstanding parking fees. He said he was sitting in his car in a no-parking zone outside Peachtree Center earlier this year, “and the next thing you know, I was blocked in.” He had to get out and watch as his car was towed away by parking enforcement officers.
      Parking fines range from $10 for an expired meter to $1,000 for a truck with six or more tires parked on a sidewalk. Most parking citations are doubled if not paid within a week.
      For many, parking downtown can lead to frequent trips to court to pay fines.
      “We have people who come in, and we know who they are,” said Doug Mincher, Atlanta Municipal Court administrator.
      But some violators just don’t bother. After 90 days, they’re turned over to the city’s collection agency, Affiliated Computer Services (ACS). They’re mailed up to four notices requesting payment.
      Once all the notices are sent, Atlanta has few means of going after scofflaws.
      Other cities give motorists the boot — a tire-locking device that immobilizes vehicles. Chicago is considering tightening its enforcement by booting cars after only two unpaid tickets. Atlanta does not yet boot.
      Drivers in California, Indiana, Wisconsin and other states who run up unpaid parking tickets can have their vehicle registrations blocked or suspended. But Georgia has no similar restrictions.
      Other cities tow vehicles that show up on a list of parking scofflaws. Atlanta’s Department of Public Works tows vehicles parked hazardously or in tow-away zones, but not those by parking meters or other off-limit areas.
      The Atlanta Police Department’s operating manual states that an illegally parked vehicle with at least three unpaid tickets or fines totaling more than $100 can be towed.
      Officer Eric Schwartz, an Atlanta police spokesman, said officers can specifically request information on unpaid parking citations from dispatchers when running license plates. But he couldn’t say how often officers check for citations or how often towing companies actually are summoned.
      And some cities have cut deals. In June, to clear up a backlog of unpaid parking tickets, Detroit offered a 50 percent reduction in fines and penalties to offenders who stepped forward and paid up. Las Vegas ran a similar program in July.
      ACS spokeswoman Carrie Hyun said her company works for several cities, and each has different parking enforcement policies. “We do what we are capable of under the city’s enforcement rules,” she said.
      The lack of enforcement could be the reason for Atlanta’s low collection rate.
      An AJC analysis found the city had collected only about 42 percent of the nearly $5.7 million in parking fines and penalties issued since March 2007 (paid citation data for January and February 2007 were not available).
      By comparison, Oklahoma City collected about 70 percent of the nearly $1.5 million in parking tickets issued in 2007, according to that city’s Municipal Court. The collection rate in Dallas last year was about 68 percent.
      Zena Fernino, Dallas’ parking enforcement manager, said she wanted the city to be more aggressive in punishing scofflaws. “A lot of cities with more stringent regulations have higher collection rates,” she said.
      Atlanta revenue chief Gary Donaldson, who would only respond to questions by e-mail, wrote that the city had “achieved success” in having ACS collect outstanding debt. “With a decreased city staff it is a prudent business decision to hire an outside agency to collect our outstanding debt,” he said.
      The days of parking violators ignoring citations could come to an end later this year when a private company with expanded enforcement capabilities takes over parking ticket collections after the city’s current contract with ACS expires Nov. 25.
      The city is negotiating with Nashville-based Central Parking System for a comprehensive parking management services contract. The company already operates about 50 parking lots and garages in Atlanta.
      The proposed contract would give Central Parking the power to boot and tow, as well as other collection capabilities, said Public Works spokeswoman Valerie Bell-Smith. Current city parking enforcement employees would work for and be paid by Central Parking, she said.
      “I think it’s important in what it means to the city,” Russell Miller, general manager for Central Parking’s Atlanta division, said of parking fees. “It’s a big source of revenue.”

      Councilman Willis also hopes for an improvement, saying, “There’s a significant amount of money that’s left on the table that could have been a benefit to the taxpayers and the city of Atlanta.”

      Cop Trickery?

      Getting out of a parking ticket: the cut and paste method to fraud paying for parking!


      Automated Parking?

      Parking Space, IN Space

      parking_4(image via: Paradoxoff Planet)

      Too many cars and not enough parking spaces is a familiar refrain, illustrated by the images above. Creativity will find a way, whether it’s utilizing the space under one’s patio or out on the balcony – the latter presenting a formidable logistics problem.

      CarTowers at the Autostadt: A Hive for Beetles

      parking_1a(image via: Hoax Slayer)

      The CarTowers is a 20-story tall car storage tower in Wolfsburg, Germany. It’s owned & operated by Volkswagen, which explains why all the cars – around 800 at full capacity – are VWs. The CarTowers has often been used to illustrate public parking garages of the future even though it’s a private endeavor that merely allows VW to save space.

      parking_1b(image via: Schreibtnix)

      Built of steel and glass, the CarTowers is just one part of the Autostadt, a unique, “Car World” style attraction that includes a variety of car-related attractions. Visitors who fork over a few Euros get to enjoy The TurmFahrt (or CarTower Discovery, though I prefer the German name) and embark on the same trip a shiny new VW takes when slated for a slot in the CarTowers.

      parking_1c(image via: DayLife)

      Certainly the footprint left by the CarTowers is much less than that of a standard car park, even multi-level parking garages such as those at airports. Without the winding ramps a tremendous amount of space can be saved. VW’s system should be workable for public lots though the expense may be prohibitive.

      Pay on Foot Station

      The new Pay On Foot station can dispense multiple bills in change. Weatherproof, dirt-resistant change compartment for smooth operation. Offering reliable operation in both on-line and off-line mode. Ideally suited for applications involving a wide range of parking rates. http://www.ipcusa.com/

      Weird Stockholm Parking Garage:

      Eco Parking – Not a Contradiction

      parking_15(image via: Green Corridor)

      Though some may say that driving isn’t eco-friendly at all, the fact is society is structured for driving. Compromises are in the works though, such as the Green Corridor Indian Road Green Space in Windsor, Canada. Only a design exercise at the present time, the so-called Eco Parking Lot above tilts greenward by making parking more efficient, incorporating naturalized areas and using permeable concrete pavement to let rainwater drain.

      نوفمبر 20th, 2010 by

      Quattro | field research

      20 نوفمبر

      interview 1

      subject: Darren Schrick

      do you park in the city often?

      • Yes, I park in the city two to three times a week.

      is the system easy to use? what are some of its notable flaws?

      • It’s random.

      what do you mean by that?

      • There are so many places to park, and there are a lot of different prices. Some areas are safe; some are not. I guess those would be considered flaws? Well, there’s no consistent experience with parking in Atlanta

      have you ever considered using public transportation?

      • Yes, I have. I haven’t looked into it further. I know there is the park and ride transportation that leads from not too far from my house, but I’ve never taken the time to check it out.

      do you have any particular reason for deciding not to look into it?

      • Hmm. I’ve never really had the time to sit around and think it out. I already have a car, so I didn’t really consider the other options.

      what changes would you like to see in the parking system around Atlanta?

      • Maybe more of a “one size fits all” approach.

      like what?

      • The ability to find a parking spot and to know how much it’s going to be. I want to be able to not worry about if I have access to a certain lot or if I am too far away from other destinations. Will I have to move my car multiple times and pay multiple fees for parking? It would also be nice to have a one-stop internet spot to find the answers to all of my questions.

      how do you feel about time constraints associated with parking meters?

      • I hate them. I can’t stand it when I know my time is running low and I can’t get out of a meeting. I hate trying to get back to my car in five minutes when I know it’s going to take 10 and hoping that I don’t have a ticket.

      can you describe any particularly negative experience you have had with parking in Atlanta?

      • I’ve had at least one parking ticket. The other day, I parked in a cheap lot and when I got back to my car, somebody had thrown a cup of coffee over one side of it. I was so mad.

      thank you for your time. apologies for making you recall terrible past experiences.

      • Don’t worry about it.
      نوفمبر 20th, 2010 by

      Quattro | elevator pitch

      20 نوفمبر


      For vehicle operators
      Who are dissatisfied with city parking techniques,
      Our solution is a parking rewards plan
      That involves ‘space monitored’ charge options for parking.
      Unlike the parking meter system, which penalizes users,
      Our system rewards users with public parking/transportation credits.

      نوفمبر 20th, 2010 by

      Quattro | parking control images

      20 نوفمبر

      نوفمبر 20th, 2010 by


      20 نوفمبر

      Group Members: Michael Jones, Sarah Brand, Gita Khote, Hyuk Jin Yoon

      Global Issue: Live/Work Space, Communal Living

      Area of focus: How community-oriented living spaces differ from private living spaces, and how private living spaces can be structured in more of a community sense.

      How do we plan on researching this topic?

      We plan to research this topic by focusing on these aspects prevalent in the residence halls across campus. The freshmen experience halls appear to have more of a community feel whereas the apartments and suites seem to be more isolated.

      What is the field activity that your team is planning?

      For the field activity we plan to survey residences in freshmen dorms, suites, and apartments for how many names of residents they can give, which would indicate how many people they know and interact with. We will also take photographs of each living space to compare how they differ in terms of space and setup. More ideas may come to us along the way, but for now this is our starting point.

      نوفمبر 20th, 2010 by

      Elevator Pitch

      19 نوفمبر

      Car Design Fix
      1)For frequent travelers
      2)Who find car travel uncomfortable, inefficient, and frustrating.
      3)Our solution is a completely revamped car interior
      4)that increases comfort, ease, and aesthetic qualities
      5)unlike the cramped and chaotic car interiors of today.
      6)Our new design involves simplification of the dashboard, introduction of innovative fabric and material, and space efficiency through better storage and organization.

      The target consumers for our project are drivers and passengers of cars.  We spent some time interviewing a variety of randomly-chosen students across campus to see what frustrated them when they drove or rode in cars. We specifically looked for answers regarding the space within the car, as well as what interior designs could be added or remodeled. Here were their answers:

      Spatial Problems

      Center console- needs more room

      Leg room in front and back seats

      Back seat needs better ventilation

      Visors don’t work for short people/ blind-spot problem

      Place to organize cell phone iPod

      General Cosmetic problems

      Back seat- more drink holders

      Bad ac direction

      Cloth on roof durability

      Cup holder size/ height/ grip/ amount

      Inserting trashcan that doesn’t mess with foot room

      Handle grips shouldn’t be attached to ceiling fabric

      Door handle durability

      Sleeker material on sides

      Ashtray isn’t useful

      Dashboard Problems

      Night time lighting

      Can’t read clock

      Rattling on dashboard- loose pieces

      Gas gauge precision

      Steering wheel isn’t comfortable

      Steering wheel blocks dashboard

      Lighter/ charger placement

      Confusing organization of dashboard

      Radio/ music problems- changing stations, formatting, music jacks hard to get to

      Too many buttons on dashboard

      Inconsistency from car to car

      Safety/ Comfort problems

      Arm rests, loose, wobbly, too far back for short people

      Seatbelts comfort

      Sunroof- glare/ lighting issues

      Defrosting the windshield is hard

      Sleeping comfort for passengers

      Seat should have back structure/ memory foam

      Light warning

      Windshield wiper visibility

      What People Like:

      Gear change and window control in center is good for right handed people.

      It helps to have the GPS in the middle for visibility.

      We further analyzed the interiors of certain car models for their good and bad aspects. Because so many of the interviewee’s frustrations related to dashboard problems, we focused in on this area.

      Although we cannot cater to all 35 of the car design-fix suggestions that we received, we can group problems together and focus on the bigger picture.

      We noticed that many of the safety and comfort issues could correlate with spatial issues in the car. Therefore, if we combined these genres, our group plans to redesign the interior of a car to create a more comfortable, safe space. We would also like to study the design of a dashboard; many people complained that it was so complicated that they couldn’t use it properly. We would like to clear out unnecessary products within the dashboard for a cleaner, more user-friendly design.

      The best thing about this solution is the “standard template” that we can create for cars. We will craft a new space and dashboard area that can be reapplied to almost any car in market, so as to avoid confusion from manufacturer to manufacturer. This design solves many common frustrations in the consumer half of automotive transport, and can be used again and again!

      نوفمبر 19th, 2010 by


      19 نوفمبر

      Group Members: Samantha Sussberg, Carly Smith, Kiyah Crittendon, Jennifer Driesbach
      Project Topic: Recycling revamped

      نوفمبر 19th, 2010 by