Examples: Revenue Model

1 ديسمبر
2010
What exactly is a revenue model? How does the company make money?
Goombah – Music recommendations based on your iTunes playlist and a comparison of what other people who share similar music interests are listening to. Goombah scans your iTunes library, finds other people who share your musical tastes, and then recommends songs to you based on the songs that they listen to. Revenue model: Affiliate income with potential to get into paid placement, with labels paying for their artists music to be part of the recommendations.
Flickr Pro – Like many subscription services online, the company actually provides a free version of their services as well–this seems to compete well with all the other free services and gets their users hooked. Once they need more space/features, users are already brand-loyal and it’s a fairly good bet they’re going to stick with Flickr.

Threadless — They’ve come out with a truly amazing business model by combining community with e-commerce. People love to support companies they feel actually listen to them.  Threadless allows users to design for free and then makes money by selling shirts.  Thus, providing an innovative service and product.

Netflix – we can define Netflix’s revenue model as charging subscribers a monthly fee to access an unlimited number of movie rentals per month. They offer various monthly subscription plans with varying monthly prices based on the number of movies a subscriber wants to hold at anytime. Netflix has formidable competitors, most notably Blockbuster and RedBox. Blockbuster has dominated brick and mortar movie rental stores for decades and recently also offered a competing mail order DVD rental service to compete directly with Netflix.

Blockbuster- their revenue model is slightly different than Netflix since Blockbuster charges you a fee for each movie you rent. This can be positive since as a renter you are not paying for movies that you don’t rent, but can be negative if you rent a lot of movies and have to pay for each one. RedBox has a similar revenue model as Blockbuster where they charge movie rentals $1 to rent a movie from one of their many mini kiosks.

Zipcar – Zipcar rents cars on demand, by the hour or by the day.   They don’t use a subscription model but you pay for the time used.

finetune– This site lets you type in an artist and they will createa custom playlist of songs based on that artist and others “like” them. Alternately, you can build your own playlist of up to 45 songs from 15 artists. You can then take your custom playlist and embed it on your blog or MySpace page. Revenue model: advertiser-supported.

Livewire Musician – This Web application lets bands, labels or managers book gigs and tours, communicate with fans, manage radio promotions, manage the press, and track radio play. A basic account is free, and there are a la carte premium services available. Revenue model: Licensing fees

matchmine – Suggests other songs (and movies and blogs) that you‘ll be interested in based on your preferences. The company is a product of The Kraft Group/New England Patriot’s interactive media and innovation team. Revenue model: Sells general user data to partners

Digsby will be attempting to generate revenue by selling unused CPU cycles of their users to non-profit and corporate grid computations.

Sonicbids – Connecting bands and music promoters. The site allows musicians to put together one digital press kit (DPK) that is then distributed to promoters and helps the artists book gigs without having to send out physical press kits. Revenue model: Promoters pay a one-time fee and artists pay for submissions.

2 تعليقان to Examples: Revenue Model

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HalfHumanHalfWalrus

ديسمبر 1st, 2010 at 3:47 م

Should it be a paragraph? These are in the third person but should ours be in the first?

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ShabiG

ديسمبر 1st, 2010 at 8:30 م

If you can make it visual then I think that it is best to use a combination of visual and written like the example I have just posted. Outline all the different ways a consumer pays for the service or you make money and draw an image of that situation.

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